Companies should be really careful in revamping their image. Brand individuality, name, logo are not only the main factors that should be considered in rebranding. Company’s mission, vision, goals, philosophy should also be considered for successful rebranding.
While most of the companies fail to consider these factors and turn their rebranding efforts into disasters, renowned companies tried to rebrand and it turns to a disaster.
The 6 lessons that will be helpful for you in successful branding are:
Design Matters-Too Much Cost In Changing Logo
Struggling to find an identity, company’s design which