Stay Ahead Of Your Competitors In 2018 With These 3 Trends
Since the search engines are getting smarter especially Google, there are more chances for the SEO champs to top up their websites and enjoy the lucrative outcomes. If you are a white hat SEO practitioner, Google is on your side if you are doing it right. Nowadays, more progressive techniques can be initiated that allow in driving enough traffic. Finally, the SEO champs have finally admitted that mobile responsiveness is not only the plus point for SEO but it's one of the most important factor to consider if you are willing to get your website ranked on top.
According to the community of Digital marketing and SEO Dubai, here are a few really Effective SEO practices you need to keep up with if you are intending to lead the organic rankings;
HTTPs: The Web Standard Now
It’s mainly an additional protocol implemented in order to ensure that the website remains safe when the pages is accessed across the internet. As per the indication from Google Security blog, the visitors will get to see the non-secure sign in the Chrome v56. If you are willing to lead the market, you must keep up with the latest standards that are all about promoting legitimate SEO practices. Therefore, just make sure to update the protocol because it will integrate the additional safety the will keep you website from hacker.
Accelerated Mobile Page (AMP)
If you are a regular SEO practitioner, you must have noticed this option of AMP in all the major SEO Audit tools like SEO Quake and etc. It's all about transforming your website into the responsive theme so that it can load much more quickly in all the mobile devices accordingly. Although the AMP trend was introduced by Google in the end of 2015, most of the SEO giants didn't follow it initially. But after sometimes, when they saw the outcomes, responsive sites just bashed up the entire mania.
Ironically, the Accelerate Mobile Pages gone associated with the ranking boost and the mobile responsive websites also get indexed quicker. So why shouldn’t you go for the mobile responsive site?
Machine Learning and Voice Search
Even though it's about two different algorithms but since these are associated to search option, let's take this into one umbrella. In Google Algorithm, Rank brain and Hummingbird are added recently that actually help contextualize new and existing search queries. According to the machine learning setup, few relevant broken works are enough to make it clear to the search engines what you are exactly looking for.
For instance; you are looking for Affordable mobile phone in Abu Dhabi, you can simply write "cheap phone abudhabi" and it would be enough for the Google to understand what you are up to. Moreover, Google has also introduce the voice search.
If you are somewhere outside and willing to eat some Italian food. Just speak in the Google Voice Search Option, "Italian Restaurant Near me". Through your GPS, it will detect your location and also recommend the closest Italian Restaurant near you. SO just make sure to enter the most relevant words to your keyword optimization so that your site can get easily ranked for the keywords that your target audience usually searches for.
Do you want to learn about the most popular SEO trends that will help you lead the organic ranking? Just check out the article now.